Marketing

Overview:

This course provides a comprehensive understanding of marketing principles, strategies, and tools. Participants will explore market research, product development, branding, digital marketing, and integrated marketing communication.

The course aims to equip individuals with the skills needed to create and implement effective marketing campaigns.

Topics:

• Introduction to Marketing
• Market Research and Analysis
• Product Development and Branding
• Digital Marketing Strategies
• Integrated Marketing Communication
• Marketing Metrics and Analytics